As a former pro football player, selling licensed team merch, as well as sporting events and fitness gear companies. And with a strong Audience Interest Affinity for sports, these brands can feel comfortable knowing they’re reaching the right people.
Tigerlily Cooley
@tiger.del.flor
Tigerlily Cooley is the 24-year-old
CEO of Tenth House Agency in Los Angeles. She also is a model and indie pop artist.
Brands can also find Tigerlily on TikTok, Twitter, and YouTube.
Tigerlily’s GRIN metrics
Growth in follower count since entering the villa: 6.9% increase (From 32.1K to 34.3K)
Audience Credibility Score: 43.4%
Instagram Engagement Rate: 3.1%
Follower demographics:
Gender
Male: 53.31%
Female: 46.69%
Age
13-17: 4.4%
18-24: 33.9%
25-34: 46.7%
35-44: 10.7%
45-64: 4.3%
65+: 0%
Audience Interest Affinity:
Music: 48%
Clothes, shoes, handbags, and bahamas phone number list accessories: 35%
Camera and photography: 34%
Art and design: 31%
Friends, family, and relationships: 30%
Brands that should consider partnering with Tigerlily
With her (and her following’s) significant love for music, Tigerlily would make an ideal brand partner for a record label. She also frequently posts pics from her photoshoots, and since her fans have a strong Audience Interest Affinity for cameras and photography, she could help showcase the latest and greatest photo tech to her followers.
Kyle Fraser
@_kylefray
Kyle Fraser is a 29-year-old wedding model, actor, and podcast host from Buffalo, New York.
Brands can also find Kyle on Facebook, YouTube, and TikTok.
Kyle’s GRIN metrics
Growth in follower count since entering the villa: 7.4% increase (From 5.4K to 5.8K)
Audience Credibility Score: 80.8%
Instagram Engagement Rate: 5%
Follower demographics:
Gender
Male: 17.6%
Female: 82.4%
Age
13-17: 1.7%
18-24: 31.9%
25-34: 51.3%
35-44: 12.5%
45-64: 2.5%
65+: 0%
Audience Interest Affinity:
Friends, family, and relationships: 44%
Wedding: 36%
Clothes, shoes, handbags, and without a logical data management platform accessories: 36%
Toys, children, and baby; 35%
Restaurants, food, and grocery: 32%
Brands that should consider partnering with Kyle
When you combine Kyle’s experience as a be numbers wedding model with his audience’s significant interest in weddings, you have a match made in Heaven. Wedding brands can partner with Kyle to showcase their products. And since his audience is largely female, brands offering both men’s and women’s formal wear would be the ideal fit.