Abandoned carts cause significant revenue loss to e-commerce businesses around the world every day, yet the problem often goes unnoticed. The good news is that by using the WhatsApp Business API to send timely automated messages to your consumers, you can be on your way to solving your abandoned cart problems.
We will share with you solutions to use WhatsApp Business API to recover abandoned cart using messages.
1. Share simple abandoned cart reminders on WhatsApp.
Recovering abandoned carts and converting them into leads doesn’t require you to go out of your way to win customers back. Often, customers forget about their carts, and they may need a simple notification to get them back to taking action.
The first and most important step to recover an abandoned cart is to share a simple reminder with customers who have products left on their wishlists. This requires a timely and fast response.
Abandoned cart notification sent via WhatsApp must be sent within one hour of the cart being abandoned. The purpose of this WhatsApp cart recovery reminder is to remind customers of the items
they abandoned and give them the opportunity to complete their purchase.
A little strike is all you phone number database need for customers going shopping. Here is an example WhatsApp message template that you can use to restore the WhatsApp trash:
Hi Shreya, We are reminding you about the ite
ms you left in your bucket. Don’t miss any of them as they will be sold out soon! Feel free to contact us with any doubts. Thank you!
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How to use WhatsApp Business API to recover abandoned cart?
It is not so much the trust of the buyer that matters here, but rather the feedback and opinions of other similar customers. In this regard, social verification of products is a great advantage in many elements of marketing.
If customers have not whatsapp call to action button confirmed your previous message, the next level is to send social proof. This is a great way to make their purchase easier. You can send customer reviews, ratings, product images, consumer feedback, etc., demonstrating the quality of the product and the satisfaction of various customers.
Use reviews from data on your past customers about this product to demonstrate how worthwhile your product is.
Check out this example of using social proof for an abandoned cart recovery message on WhatsApp:
Dear Customer, See what another customer says about the product you saved to your cart. Don’t miss the chance to buy it. Come back to complete your shopping!
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3. Offer a discount on the item in the cart.
When things get out of your hands, influence your customers by offering them a lucrative discount in a WhatsApp cart recovery message. Discounts have been shown to motivate customers to shop online. They can provide customers with a financial incentive to complete transactions and help you build a long-term relationship with them.
