Conduct a page analysis
Now that you know which domains have competing and top performing pages, you need to analyze those pages to understand why they perform so well.
Find out what keywords the a competitor company uses on the page and how it uses keywords in its content. This process is called keyword gap analysis.
This process gets its name from the france business email list fact that you are looking for what keywords your competitors are ranking for that you are not ranking for or ranking poorly for. Once you understand what keywords your site is missing, you can find strategic ways to include them.
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Once you have looked at the keywords your low latency when using tele2 internet speed competitors are ranking for, look at their backlinks as well. This can show you opportunities where you can look for quality backlinks.
When looking at your a competitor competitors’ backlinks, consider these three aspects.
- Total number of backlinks
- Domain Authority of Referring Sites
- How relevant are the referring sites?
4. Target keywords with the highest ROI potential
Now that you know where your opportunities lie in your keyword strategy, you should aim to rank the keywords with the highest potential ROI. To do this, you can rank keywords by relevance to your business, and then by monthly search fax database volume. For local search, think about user intent and create a list of keywords and keyword phrases that your users are most likely to use when searching for your product or service.
You want highly relevant keywords with high search volume and low competition. These are more likely to get you top rankings in search engines.
5. Develop a content plan
Avoid keyword stuffing when working to incorporate keywords discovered through keyword gap analysis. This means creating a strategic content plan to use these keywords in a meaningful way that will help you connect with you a competitor r customers.
You can target certain keywords in a few months through blog posts, case studies, or new products that require those keywords.
6. Track your current progress
Monitor your keyword rankings a competitor to see changes in your current pages and pages you are trying to rank on the first page of results. Keeping a close eye on ranking changes will help you spot changes in competition, both opportunities and threats.
SEO takes a lot of time and attention. If you need an expert to help you with this process, contact New Light Digital . We will conduct a competitive analysis and develop a long-term plan that will help you maintain your current ranking positions and gain new positions for keywords.
