Two people can perform the same search and get completely different results. This is because the search engine knows a lot about the person to return results that meet their unique needs.
But when you use a private browser or incognito mode, can these search engines still do their job to better understand your needs? And how much do private browsers affect your site’s SEO?
This is why it is important to regularly germany business email list conduct search engine ranking analytics rather than simply googling relevant search queries to see how your site is doing.
While you may see great results, your customers may not find you at the top of the rankings in the same way.
We’ll explain how private browsing or how to connect a network cable incognito mode works and how it can impact your ability to rank if a client uses this tactic.
How does a private browser work?
Private browsing isn’t as private as you think. The purpose of private browsing is to hide your history from other people who use the same network or device as you.
It is not completely anonymous. Even when the user is in incognito mode, the search engine can see it:
- IP address
- location
- logins a person makes during this fax database browsing session.
Therefore, even in incognito mode, search engines can provide relevant results using this information.
The biggest impact you can experience when your customers use private browsing is cookie-based tracking. This makes it harder for you to use multi-channel marketing tactics to re-market to them after they visit your site.
How to Rank on Private Search Engines Like DuckDuckGo
As consumers become more conscious of their online privacy, the use of private browsers like DuckDuckGo will become more common. But the good news is that the search algorithms of these private search engines work much like Google or Bing.
Your keyword strategy will still have a big impact on what your customers see when they search on a private search engine. While these search engines may have less data and information about a person, they still have the means to return results and rank your site.
However, private search engines lack valuable information, such as:
